Samsung 3DTV Times Square
Role: Animation Director • Designer
Production Company: Spark NYC
If you’re going to get people’s attention in Times Square, you have to go big. Samsung’s answer was on of the first “takeovers'“ of the LED screens in New York’s Times Square with eye-catching animation on 15 screens on 5 buildings. That, plus James Cameron and a live performance by the Black Eyed Peas.
